Anno 2019

The most valuable project of your life is not your business.It is the person who will inherit it.

Seventy percent of family wealth is gone by the second generation. Changer is for the families who refuse to be the seventy.

A note from the founders, Jonas and Camelia Rolo.
6 min·Watch first

00 : 00 : 00 Why we built this for our own family first.

See if you qualify

Fifty new families a year
Reputation-checked admission

As featured in
The Williams Group · 3,250 families · 20 years
Generation 1
100%
The BuilderWealth created
Generation 2
30%
The InheritorSeventy percent lost
Generation 3
10%
The GrandchildNinety percent lost

The problem is well known. The solution is not.

Is this you

The inner call shared by
wealth families at a crossroads.

This is for you if

You have built. You have exited. The next question is the one nobody warned you about.

  • You want your children to inherit more than capital.
  • You are tired of rooms that congratulate you and stopped challenging you a long time ago.
  • You have started asking what comes after the next exit, and the question is not going away.
  • You are willing to bring your spouse and your kids into the same room as you, not into a parallel programme.
  • You believe wealth that does not outlast you is a problem you have not solved yet.
This is not for you if

You are still optimising the goals you set fifteen years ago.

  • You are looking for deal flow.
  • You want a networking club. There are good ones; this is not one of them.
  • The idea of your wife and your eighteen-year-old in the same conversation as you is uncomfortable.
  • Your liquid net worth is below $5M.
  • The next exit is the only horizon you can see.

If you recognized yourself above, the qualification call is the next step.

Request a qualification call
I · The Conviction

An heir is not raised.
An heir is formed.

If you do not deliberately form the person who will carry the wealth, the world forms them on your behalf, and rarely in your interest. The capital your child will inherit lives in a different reality from the one you grew up in. The pressures are different. So are the people who will want a relationship with them once the family name precedes them into a room.

Affection, good schools, and a strong family name do not, on their own, build what the child actually needs. Tax, estates, and asset allocation are well covered at this tier. The heir is not. Are they intellectually ready? Relationally mature? Can they hold the position without being held by it?

Those are the questions Changer is built around answering, in coordination, in the same room, before time runs out.

The Room
The room

Your legacy lives in people,
not in things.

Monaco · Dubai. Black tie, name badges, no panels, no pitches — just the people you'll be calling next year.

Families at Changer gala
Members networking dinner Monaco
Reception ballroom Monaco
II · The Six Pains

What members were carryingwhen they walked in.

01

I scaled the mountain, but the view feels empty.

Crisis of purpose

You built it, you exited, and everyone congratulated you. Then the room got quiet in a way nobody warned you about. Changer puts you in a room with first-generation billionaires, Nobel laureates, and operators twenty years ahead of you. Marc Randolph, who built Netflix, took the stage last year. The conversations there are the only ones we have found that touch the question.

02

My kids have everything, except grit, vision, and backbone.

Legacy anxiety

From sixteen, the heir sits in the same room as the principal. Same speakers, same investment decisions, same conversations, not a parallel youth programme. Out of thirty-one syndicate investments, three became unicorns. Founders fly in to receptions and pitch live; principals and heirs decide together. That is how a sixteen-year-old learns scale.

03

I provide everything, yet we feel like strangers.

Relationship disconnect

Eighteen receptions a year across Monaco and Dubai are designed for couples to attend together, as full participants. ArtFLOW, our second-day experience, asks both partners to step out of the rational mode they spend most of the week in and meet each other on different ground. Members credit it with the kind of conversations that did not happen at home.

04

I know a thousand people, but trust none of them.

Shallow networks

Two hundred and seventy verified UHNW family relationships across twenty-one countries. Reputation-admitted, $5M+ liquid floor. Roughly fifteen percent of qualified applicants get declined on fit, including some with considerably more capital where the values did not match. The composition is the asset; that is harder to assemble than it looks, and it is what neither private banks nor general business clubs can replicate quickly.

05

My money's growing, but it doesn't move me.

Unaligned capital

The Changer co-investment syndicate has done thirty-one deals at fifty-two percent annualised returns, with three unicorn outcomes among them: Hailo, IQM, Udemy. Members evaluate companies as a group, founders pitching from the stage. The decisions get made jointly with your heir, not in a separate programme. The point is not the IRR, although the IRR helps. The point is that the move from ten million to a hundred million to a billion is something your child watches happen, and starts to understand from the inside.

06

The world is changing faster than my business.

Irrelevance risk

Your heir sits in the same room as digital-native founders and the operators building the next category. They see how that generation thinks. They start to see how the family enterprise could be re-built on top of it, instead of handed over to someone who never wanted it. Several of our member families have already done that, and the version of succession that comes out the other side does not look like succession.

The Stage

Legendary Keynotes who will rewire
how your family thinks.

Recent and 2026 receptions.

Marc Randolph
Marc Randolph
Co-Founder of Netflix
Chris Voss
Chris Voss
Nr. 1 in Negotiations
Jim Kwik
Jim Kwik
World's Nr. 1 Brain Coach
Mo Gawdat
Mo Gawdat
World's Nr. 1 Happiness Coach
Dan Ariely
Dan Ariely
Behavioural Economist · NYT Bestselling Author
Uri Levine
Uri Levine
Founder of Waze
Chris Barton
Chris Barton
Founder of Shazam
Brooks Newmark
Brooks Newmark Joined Changer at 64
Member case study

I was a partner at Apollo Management. Became a minister. I had money, yet I felt deeply alone. Since joining Changer, I have listed a $2B AI firm, built Ukraine's largest charity, and found a true friend. Life changed for me.

Brooks Newmark Member since 2021

  • Founding partner, Apollo Management UK private equity. Former government minister.
  • Joined Changer at 64, on a personal plateau.
  • Three years in: launched Rezolve.ai, listed on Nasdaq at a $2B valuation.
  • Built and leads Ukraine's number-one private charity; profiled in Fortune.
  • Lifelong friendship with Ratis from Switzerland, fellow member.
  • My son is joining the game.

"The real ROI? A new mission. A real friend. And a second life."

Anno 2019

Brooks's case is not an exception — it is a pattern. Whether your case is next depends on a qualification call.

Apply for membership
III · The Changer Method

Built on four levers,
operating in coordination.

Lever 01

Intellectual activation

Eighteen curated receptions a year across Monaco and Dubai. Billionaires, Nobel laureates, New York Times bestselling authors. Marc Randolph and Dan Ariely have taken the stage. Principal and heir sit in the same room, not in parallel programmes.

Lever 02

Capital deployment

Thirty-one syndicate deals at fifty-two percent annualised returns, three unicorns among them (Hailo, IQM, Udemy). Members evaluate the companies as a group, principals and heirs decide together. The heir learns investing the only way investing actually gets learned, which is by deploying capital in transactions that have outcomes.

Lever 03

The room itself

Two hundred and seventy verified UHNW family relationships across twenty-one countries. Reputation-admitted, $5M+ liquid floor, around fifteen percent of qualified applicants declined. The selection is what makes the room what it is, and the selection is the slowest part of the operation.

Lever 04

The marriage and creativity

ArtFLOW, our flagship modern art programme, is the second day of every reception. Curators present, working artists exhibit, and members are invited out of the rational mode they spend most of the week in. It is also where the deepest friendships in the room have started; we did not set out to engineer that, but it has held up consistently.

The Gallery
270
Member families
$25B
Collective net worth
21
Countries represented
52%
Annualised IRR
Global media

Global media applaude
the evolutions at Changer.

Fortune, Business Insider, and the Arabian Business press have covered what happens when wealth families stop competing and start collaborating.

Fortune article on Changer Club members Arabian Business article on Changer Club
The Room

Changer Club
Remarkable Members

270 member families. $25B in collective capital. 21 countries. The room, in four portraits.

Brian Wilkie
GB

Brian Wilkie

Investor · Dubai

Prominent British entrepreneur who built and exited multiple ventures in the Middle East, including Enviroserve — the region's pioneer in e-waste recycling.

Based in Dubai for nearly 50 years, founded and scaled multiple businesses across logistics, air freight, and environmental services. Several were built to 8-figure revenues and successfully sold to international groups and sovereign wealth funds. He is also the co-founder of Gulf for Good and founder of DUCTAC. Brian was awarded an MBE by Queen Elizabeth II for his contributions to business and charity in UAE.

Brooks Newmark
GB

Brooks Newmark

Ex-Minister · Apollo Management UK

Co-Founder of Apollo Management UK, Ex-Member of UK Parliament, angel investor with $200M capital.

Brooks served as MP for Braintree from 2005 to 2015, including roles as Government Whip, Member of the Treasury Committee, and Minister for Civil Society in David Cameron's Cabinet. Before politics, he was a Senior Partner at Apollo Management LP managing over $450B in assets. A Harvard Business School graduate, he began his career at Lehman Brothers and remains an active philanthropist.

Aku Sorainen
EE

Aku Sorainen

Founder · Sorainen

Founder of Sorainen, the leading law firm in Scandinavia, advising on €4.2B+ in transactions, recognised among Europe's most innovative firms.

A Finnish lawyer and entrepreneur with nearly 30 years of experience. He founded Sorainen in 1995, building it into a top-tier firm operating across the Baltics with €30M+ annual revenue — named European Law Firm of the Year and ranked by the Financial Times among the top 30 most innovative law firms in Europe. Recipient of the Knight's Cross of the Order of the Lion of Finland.

Sultan Al Shaali
AE

Sultan Al Shaali

CEO · Al Shaali Group

CEO of Al Shaali Group, a $250M+ UAE family enterprise operating across multiple industries.

Deputy Chairman of Al Shaali Group, a diversified family business with over 40 years of history across industrial, marine, automotive, real estate, and education sectors. The Group is recognised for technical excellence and a long-term, balance-sheet-driven approach. Sultan shapes its strategic development and institutional transformation.

IV · In Members' Words

Three sentences, three families.

I came for the events. I stayed because my family changed.

Elliot Limb·Venture investor·UK / Dubai

No coach, no therapist, no forum ever gave me this clarity.

David Bader·Real estate investor·USA

There is nothing like this. It is not a club. It is a new category.

Serge El Dfouni·Sunset Hospitality·UAE

Calendar 2026
NINETEEN PRIVATE GATHERINGS · Two chapters · 2026

The year, in cadence.

Members are invited four to six weeks ahead.
Application opens the conversation.

Where would you join us?
The cost of inaction

Waiting is its own decision,and it has costs.

A Wharton study found that over 70% of entrepreneurs without new goals and without a peer group that challenges them experience chronic stress, a leading driver of heart disease. The seventy-percent loss across generations is not the only seventy-percent statistic this room is concerned with.

By Invitation
By invitation only

If you are not building something that will outlive you,is there a real reason to be building at all?

Approximately fifty new families are admitted each year across the two chapters. The qualification call is the next step. We will tell you honestly whether the fit is right.

Request a qualification call

$5M+ liquid·Roughly 15% of qualified applicants are declined

Three-month money-back probation

If after three months Changer is not the room we promised, we return the membership in full. Nobody has used it.

Prefer to talk first? Message us on WhatsApp · +41 44 688 0075